Quality Control in Data Processing


100% editing of questionnaires

Data Capture Structure:
Creation of a structure that has logical skip patterns and prevention of non-allowable values to be captured.

Data Verification:
100% double capture

Integrity Checks:

  1. Re-listening to audios/videos to verify qualitative information
  2. Logical skip patterns
  3. Invalid range of responses
  4. Straights on Ranking and Rating questions
  5. Straights across all questions and interviews
  6. Interview length and number of interviews per day

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